Local Marketing – How to Build Loyalty & Sales With the “L” Word
Many diners prefer to eat at places that advertise their involvement in the community – whether through food purchasing, local employment or involvement in neighborhood activities. This article suggests some great ideas to help bring the LOCAL back into your business to increase [...]
Weekly News Recap from Radiant Systems – June 14 Edition
Monday, June 14th, 2010 Mary Catherine Brutz, Marketing Communications Analyst
Radiant Systems Pays $1,100 for a Haircut! Would you?
Tuesday, June 8th, 2010 Mary Catherine Brutz, Marketing Communications Analyst
Georgia Cancer Foundation is a charity that is near and dear to the hearts of Radiant employees. Each year, Radiant’s Sprint for Cancer race in Atlanta benefits this amazing organization, and we were able to donate more than $100,000 this past April.
Pedal with a Purpose is a bike race held on July 25 that also [...]
Weekly News Recap from Radiant Systems – June 7 Edition
Monday, June 7th, 2010 Mary Catherine Brutz, Marketing Communications Analyst
How overwhelming is it to sift through all of the news and information that you receive in your inboxes each day? In an effort to help streamline this process, Radiant will begin sending out a weekly recap each Monday of some of the trends or thought-provoking articles, reports or unique stories that stood out to [...]
Keep the Bad Guys Out and Your Data Protected
Tuesday, June 1st, 2010 Jessica Lundberg, Senior Marketing Manager
Hardware firewalls are the first line of defense to protect cardholder data and are required by the PCI Data Security Standard requirements. A firewall provides another layer of security that blocks external access to your environment and limits inside access to potentially harmful outside environments. What does this mean in plain English? It helps keep [...]
Your password is 123456, right? No? Bet I can guess if not. Dare me!
Monday, May 24th, 2010 John Pearson, Director - Data Security & Compliance
In a recent security breach, 32 million user passwords were exposed by a website. This data made publicly available was analyzed by the security company Imperva who reported the following conclusions in their report:
16% of users choose only numbers for their password
30% of users choose the minimum length required for their password
40% of users choose [...]
The Evolution of Protecting Cardholder Data
Monday, May 17th, 2010 Jessica Lundberg, Senior Marketing Manager
I can’t remember the last time that I actually paid for something using cash. Can you? I use my plastic cards to pay for pretty much everything. They are more convenient than using a check, speed up transactions at stores and allow me to purchase goods on credit. However, the increasing use [...]
Restaurant Marketing Tactics: Thinking Local
Monday, April 26th, 2010 Jessica Lundberg, Senior Marketing Manager
I recently had the privilege of attending the 2010 Restaurant Leadership Conference this past week in Scottsdale, Arizona. Many within our company, as well as within the restaurant industry, always have rave reviews of this conference and it definitely didn’t disappoint. Speaker topics ranged from building your brand to social marketing trends to [...]
Watch Radiant Systems on the Discovery Channel Tuesday, April 20th
Thursday, April 15th, 2010 Jessica Lundberg, Senior Marketing Manager
“Construction Intervention,” a new show on the Discovery Channel that premiered on Tuesday, April 13, follows New York native Charlie Frattini and his crew as they help business owners who experienced bad luck with construction jobs reopen their businesses. Charlie and his team are able to help people who are on the verge of closing [...]
What Message is Your Restaurant’s Web Site Conveying?
Monday, April 5th, 2010 Jessica Lundberg, Senior Marketing Manager
I wish there were Jack in the Box restaurants where I live in Atlanta. After playing around on the restaurant’s new and highly-interactive Web site for awhile (www.jackinthebox.com), I am a lot more interested in Jack in the Box and what it has to offer, both on its menu and the company in general. This [...]
Are Farm-to-Table Restaurants the New Norm?
Friday, March 19th, 2010 Jessica Lundberg, Senior Marketing Manager
When dining out today, it is becoming more common to see menus that feature locally-sourced produce, meat, seafood and beverages. The dining scene in Atlanta is sprouting with farm-to-table concepts that often change menus to reflect products that are currently in season, and I’m certain this is the case across the country. I recently ate [...]
